Business Club

The Agri-AI Business Club.

An exclusive network of senior agri-food leaders taking AI seriously — at a strategic level, through shared sessions and with real business applications.

What is the Business Club?

The Agri-AI Business Club brings together leading agri-food organizations that are serious about understanding and applying AI in a structured way. Members collaborate through the Study Group — a recurring format for C-level knowledge exchange and collaboration.

The club is aimed at leaders and board members accountable for AI adoption within their organization. Membership provides access to firsthand experiences from peer organizations, academic insights and a community of like-minded professionals across the agri-food sector.

The Study Group

The Study Group is the heart of the Business Club: a recurring series of gatherings for C-suite executives, board members and senior professionals from member organizations. Each session is hosted by a different member company and centres on a specific AI leadership theme.

Participants exchange firsthand experiences, learn from academic and industry speakers, and work through concrete AI challenges. Sessions are non-public: knowledge stays within the club.

Strategic

AI at board level: governance, leadership and risk

Practical

Learning by doing, AI challenges and real-sector case studies

Community

Shared insights within a trusted peer group

Members

The Business Club counts members from leading Dutch agri-food and technology organizations.

Member

Member logos coming soon.

Agenda

Overview of Study Group gatherings — past and upcoming sessions.

3rd Study Group Meeting 2026

June 23, 2026 · 14:00–17:30

Upcoming

Host: Rijk Zwaan

AI in practice: learning by doing

Practical AI applications supporting the future of agriculture and food systems
AI challenge — collaborative hands-on learning exercise
Open exchange of ideas across disciplines and organizations

2nd Study Group Meeting 2026

April 9, 2026

Past

Host: The HEINEKEN Company

AI as the new electricity

AI as a core component of business leadership and organizational transformation
Leadership commitment, governance frameworks and scalable implementation
Cross-sector perspectives from food & beverage and agri-tech

1st Study Group Meeting 2026

Past

Host: KLM Royal Dutch Airlines

AI as enabler and driver of business value

Creating value for customers and partners — not just internal optimization
Decision-making redesign and workflow restructuring
Introduction of executive AI leadership programme with Amsterdam Business School

Join the Business Club

Interested in joining the Agri-AI Business Club? Reach out via the email address below and we will explore together whether and how membership fits.

info@agri-ai.nl